Monday, July 09, 2012

Precision Laboratories Celebrates 50-Years with Introduction of New Logo and Website

Waukegan, Illinois (July 9, 2012) – Precision Laboratories continues to celebrate its 50-year anniversary as a leading provider of specialized chemistries for the agricultural and turf industries with the launch of its new logo and website.

The Precision Laboratories website, www.precisionlab.com, has been completely redesigned to make accessing information easier and to improve the overall user experience. The aesthetically pleasing design allows visitors to easily find and share product information, technical bulletins and research.

“We were one of the first companies to launch a website in the 1990s,” said Rick Wohlner, president, Precision Laboratories. “That innovation still holds true with our redesigned website, which is new from the ground up. Visitors come to our site to find information, and we’ve enhanced that entire experience.”

Those familiar with Precision Laboratories will also recognize that the company’s logo has been updated. While the new logo still showcases a leaf as the prominent feature of the design, the new leaf is integrated into the text and now faces to the right to form a “P” shape.

When introducing the new logo to employees, Wohlner said, “As we move into the future, I look forward to our continued work together and the benefits of our shared obsession about our customers. The new ‘P’ in our logo stands for people and for growth, and it reflects our past and future together.”

Precision Laboratories’ new logo is a phased implementation across the company. Additionally, the new website will be continuously enhanced to meet user and market needs. New features will be added later in the year.

About Precision Laboratories
Precision Laboratories is a leading provider of specialized chemistries applied to plants, seeds, soil and water to maximize resource and biological performance potential while stewarding the environment. For more information on the company’s products and its value-added dealers, call 800-323-6280 or visit www.precisionlab.com.

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